STRATEGY · BEHAVIOUR · BUILDING

Hi, I'm Harry.
I make ideas
useful.*

* This is my working portfolio: strategy, behaviour, AI, data and the occasional sporting obsession. Essays when words are enough. Tools when they aren't.

EXPLORE THE WORK → READ THE THINKING

HARRY · est. very tired

← that's me

hello.

01 — WRITING

Beautiful
Thinking.

Writing in public since 2012. Essays that show the reasoning, invite disagreement and leave behind something useful.

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02 — PODCAST

Briefly,
AI.

Three biggest AI stories. Every weekday. Sundays deep-dive.

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03 — BUILDING

Working
portfolio.

Tools, live systems and experiments built from questions I couldn't leave alone.

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NEW — DAILY EMAIL PROGRAMME

The AI Habit.

Get genuinely useful with AI in one short workout a day. 14 days free, then a pay-what-it-is-worth 90-day track. Built on habit, not hype.

Start free →

THE CONNECTIVE TISSUE

One way of thinking.
Lots of forms.

I'm a strategist with a behavioural science background who learned to build. The subjects move around, but the method doesn't: find an interesting human problem, understand the system around it, then make something people can actually use.

Some of this is polished. Some of it is a live experiment with the workings left visible. Together, it is a portfolio of how I think, not just a shelf of things I've made.

Latest from the notebook.

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01aiI Built England Fans a War Room for the World Cup Semi-FinalEngland v Argentina, a World Cup semi-final, and instead of just watching it I built a second screen for it — live stats, hidden scores, and the accidental sports-data habit that started with rugby.15 Jul·02behavioural-scienceWhy The AI Habit Is Built the Way It IsA behind-the-scenes look at why The AI Habit uses 15-minute workouts and repetition over tips — and the one psychological idea that explains the whole design.14 Jul·03behavioural-scienceThe Two-Minute Test That Shows You What You Actually Think About AIOne small task, right now, with your own work — and it will tell you more about your relationship with AI than any article can.10 Jul·04behavioural-scienceThe AI Productivity Myth That's Keeping You StuckThe belief that AI saves time by doing the work faster is wrong — and understanding why it sticks is more useful than any prompt trick.7 Jul·05behavioural-scienceTell the AI What to Aim At, Not What to AvoidOne prompting habit that changes how useful your AI outputs are — and the simple psychology that explains why it works.6 Jul·

THE WORKING PORTFOLIO · SIX COLLECTIONS

Choose a world.
Then go inside.

This is not one long list of things. It is six connected bodies of work: books about uncertain futures, live sport, useful tools, intelligence systems, publishing and smaller experiments.

02 — LISTEN

Briefly, AI.

The three biggest AI stories, every weekday. No humans required.

▶ Spotify ▶ Apple Podcasts

Full podcast page →

Hi, I'm Harry. I make ideas useful.*